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At Kindred Purpose, we often support organizations facing a familiar question:
“Do we need a comprehensive fundraising strategy, or someone to execute the work?”
The answer depends on your goals, your current team’s capacity, and your timeline.
Fundraising strategy and fractional fundraising are not the same, but they complement each other powerfully.
We don’t offer quick fixes or generic plans. We partner with purpose-led organizations to build systems that match their mission.
Nonprofits and purpose-driven organizations are under increasing pressure to grow their donor base, steward relationships, and sustain impact—often with limited resources. At Kindred Purpose, we believe in meeting organizations where they are. That’s why we offer two distinct pathways to support fundraising success: Fundraising Strategy and Fractional Fundraising.
These two services meet different needs, but both are rooted in our commitment to clarity, collaboration, and results. Here’s how they compare, and how you can determine what’s right for your organization.
Fundraising Strategy is ideal for organizations looking to clarify their fundraising model, tell their story with greater impact, or build systems that attract and retain donors. This is a short-term, high-impact engagement focused on building a strong foundation.
Fractional Fundraising is a flexible, cost-effective solution for organizations that need ongoing, hands-on fundraising support without hiring a full-time staff member. We work as a seamless extension of your team, executing campaigns, managing donor communications, writing proposals, and more, while refining strategy in real time.
Hiring a full-time fundraiser can be a significant investment, especially for small to midsize organizations. Salaries, benefits, onboarding, and professional development costs can quickly add up. That’s where fractional fundraising becomes a smart financial strategy.
1. Cost Control with High Value You only pay for what you need, whether that’s 10 hours a week or a defined deliverable. This lets you access senior-level expertise at a fraction of the cost of a full-time salary.
2. No Gaps in Fundraising Momentum Vacancies, leaves, or under-resourced teams can result in missed opportunities. Fractional fundraisers ensure continuity and keep donor relationships warm, even during transitions.
3. Faster Ramp-Up, Less Risk Because we come equipped with systems, templates, and experience, we hit the ground running, no months-long learning curve. That means quicker wins, fewer mistakes, and less risk.
4. Strategy + Execution in One You don’t need to juggle consultants and freelancers. We bring both the high-level thinking and the ability to roll up our sleeves and get the job done.
5. Data-Driven Adjustments Fractional fundraising is flexible. We measure what’s working, adjust quickly, and build in feedback loops, saving you from investing in strategies that don’t convert.
Whether you choose Fundraising Strategy or Fractional Fundraising, working with Kindred Purpose means:
If you're ready to scale your impact and need a partner who understands the nuances of nonprofit growth, Kindred Purpose is here to help. Whether you need to lay the groundwork or keep the wheels turning, we bring the strategy, heart, and hands to move your mission forward. Ready to Talk?
We’d love to learn more about what you’re building, and how we can help. Reach out at sarah@kindredpurpose.ca or doaa@kindredpurpose.ca or at our website and fill out an intake form @ www.kindredpurpose.ca
Kindred Purpose Consultants partners with values-aligned organizations to build fundraising strategies, communications frameworks, and sustainable systems for growth.
-KP Consultants